Monday, April 18, 2011
Friday, April 15, 2011
ReWired: California Daze
by fashion.grunge.style







With the prospect of a California summer upon us, I can only look for inspiration to keep me wishing and hoping. UNIF, a new clothing brand out out of Los Angeles is it for me right now. Check out more of their designs here. Until, then their lookbook for Summer should tide you over.





Summer! Bring it.
Tuesday, April 12, 2011
ReWired: Printed Lace- My Latest StyleBoard
by Vasiliki Studio


I created this moodboard/styleboard when I was putting together an idea for a photo shoot I had and want to do in the future. I enjoy the colors, the prints all connected together with the variety of textures. Simply Enticing ~! Printed Lace by styleit.v featuring a gucci belt.
Monday, April 11, 2011
ReWired: OHWOW & LEADAPRON Present Patrick Hoelck’s POLAROID HOTEL
by Patrick Hoelck
LEADAPRON
8445 Melrose Place
Los Angeles, CA 90069
Los Angeles, CA 90069
LOS ANGELES - OHWOW and LEADAPRON are pleased to host the book release and book signing event for Patrick Hoelck's POLAROID HOTEL.
Press, flash, picture. Simple. Then wait. And wait. And wait some more. The anticipation to see what you have captured is a thrill that has been lost with modern technology. In a world full of instant there have been unfortunate casualties. Polaroid instant film was almost one of them. It's not just the nostalgia that makes Polaroids alluring. It's the unpredictability. You never know if you're going to end up with a masterpiece or a disaster but it really doesn't matter, it's yours.
In POLAROID HOTEL, Hoelck pays tribute to the art of Polaroid photography with a book of images that capture intimate moments of his life and career throughout 17 years, showing that just because Polaroid has aged it hasn't lost its appeal.
"Hoelck's images seem at first to be random, thrown together, an accidental assemblage, but they provide a narrative of our cultural landscape, a series on contemporary urban life." - Gisela Getty
Patrick Hoelck is an American contemporary photographer and director. This is Hoelck's second publication following his first book Tar, that is now out of print and considered a classic. Hoelck has shot major editorial, fashion and advertising campaigns and recently made his feature film directorial debut with Mercy, winning Best Director and Best Film in the Savannah Film Festival amongst other honors.
Press, flash, picture. Simple. Then wait. And wait. And wait some more. The anticipation to see what you have captured is a thrill that has been lost with modern technology. In a world full of instant there have been unfortunate casualties. Polaroid instant film was almost one of them. It's not just the nostalgia that makes Polaroids alluring. It's the unpredictability. You never know if you're going to end up with a masterpiece or a disaster but it really doesn't matter, it's yours.
In POLAROID HOTEL, Hoelck pays tribute to the art of Polaroid photography with a book of images that capture intimate moments of his life and career throughout 17 years, showing that just because Polaroid has aged it hasn't lost its appeal.
"Hoelck's images seem at first to be random, thrown together, an accidental assemblage, but they provide a narrative of our cultural landscape, a series on contemporary urban life." - Gisela Getty
Patrick Hoelck is an American contemporary photographer and director. This is Hoelck's second publication following his first book Tar, that is now out of print and considered a classic. Hoelck has shot major editorial, fashion and advertising campaigns and recently made his feature film directorial debut with Mercy, winning Best Director and Best Film in the Savannah Film Festival amongst other honors.
ReWired: Menswear Monday: Editorial #4 “Blank Slate”
by fashion.grunge.style.









For this installment of Menswear Monday I decided to showcase another one of the fun photoshoots I love to do. This time we used one of the stylists and creative director of all the shoots we produce, Cody. Let's just say we took him out of his usual comfort zone of neutrals and black and added a touch of color. Something that I love to see on the men out there.


Polo: American Apparel, T-shirt: stylists own, Jeans: Zara, Shoes: Rachel Comey

Cardigan: American Apparel, T-shirt: stylists own, Jeans: American Apparel, Shoes: Rachel Comey

T-shirt: popkiller, Jeans: American Apparel, Shoes: Rachel Comey, Moccasins: model's own

Pull-Over: American Apparel, Jeans: American Apparel


Just a typical Saturday morning playin around and having fun with clothes!
Photo: Lauren Brown
Styling: Becca Ciacchi & Lauren Brown
Model: Cody McCook
A special thanks to Confederacy and American Apparel























